The Straightforward Way to Upgrade Your Gold
We accept gold at prevailing market rates, allowing you to upgrade to jewellery at competitive prices.
Best Rates in JB
We benchmark our buying rates against the floating gold market and against top gold dealers in Johor Bahru. You get a fair payout, often more than a pawnshop.
We buy 916 & 999 Gold
- Old & Used Jewellery
- Broken or Damaged Pieces
- Gold Bar, coins, and bullion
Instant Same Day Cash
Your gold is weighted and valued on the spot. Accept the quote and you're paid the same day - no waiting; no posted cheques; no surprise admin fees.
Transparent & Safe Process
Every item is checked on a certified X-Ray digital scale and we'll walk you through the full price breakdown - so you'll always know how exactly your payout is worked out.
Frequently Asked Questions
Do I need the original receipt?
Do I need the original receipt?
No. Just bring the gold item and your IC - that's all we need. An original receipt or certificate is helpful but never required.
How do you measure the weight?
How do you measure the weight?
On a certified digital scale, in front of you. We show you the exact reading and confirm the purity before quoting.
Will scratches or damages lower my rate?
Will scratches or damages lower my rate?
No. We pay on gold weight and purity, not condition. Even broken or worn pieces are valued at the full published daily rate.
How fast do I get paid?
How fast do I get paid?
Same day. Once you accept the quote, you're paid on the spot - cash for buyback, or towards your new piece for a trade-in.
Is there any obligation to sell?
Is there any obligation to sell?
None at all. Get a free, no obligation quote and walk away if it is not right for you
Find Out What Your Gold is Worth
Send us a quick message for more information, or drop by our Johor Bahru showroom for an in-person consultation.
Emas Max Jewellery Sdn Bhd
No. 18-01 & 20-01, Jalan Pinang 42,
Taman Daya, 81100 Johor Bahru, Johor
Mon-Sun: 10:00am - 8:00pm




